From selling to renting

The solution to kickstart your rental business.

With Lizee, launch and validate your rental offer - hassle-free - in only 9 months.

The vision

Let’s change the way people engage with your products.

The retail industry is one of the most polluting industries in the world, a circular business model is part of the solution.

See the studies

From selling to renting

A 4-step program to build a rental model that works for your business.

For brands aiming to test the rental business model, Lizee has developed a rental lab that helps them launch and find their best offering in only 9 months.

2 weeks

Step 1


Business case

3 rental offers

2 months

Step 2


Ready-to-rent products

Dedicated white label e-commerce for rentals

6 months

Step 3

Launch & iterate

Up to 500 orders

Rental service

Reverse logistics

Customer acquisition support

Iteration sprints

2 weeks

Step 4


COMEX report

Client database

Product quality report

What we provide



Logistic process

Step 5


After finding the most profitable offering, Lizee supports your brand to scale it big time.

Learn more

Business case

A kid's jacket

Lizee has already helped an outdoor clothing and gear company to increase its gross margins using our platform to rent jackets.

Classic selling model

Cost of good
10 - 20$
Sold once
Gross Profit

Lizee selling model

Cost of good
10 - 20$
Can be rented 8x
39 x 8 = 312$
Gross Profit
+ 300 %
in gross profit

Jean-Sébastien Tronchon

"Lizee has been a true accelerator for Decathlon going toward rentals. Thanks to Lizee's eCommerce and logistics solution, in less then 2 months we went live with our first dedicated website for rentals. 2 months after our go-live, we already exceed our objectives with daily orders and amazing customer feedback."

CSR at Decathlon

Barruch Ben-Zekry

"At VF, we’re committed to leading our industry into a more sustainable future, which includes a focus on circular business models. Renting product is one of the more profitable and sustainable models out there, but few enablers existed in the market to support our European go-to-market efforts. Thanks to Lizee we were able to accelerate our go-to-market and released our first rental offering for the Kipling brand in just a few months after kicking off the project. They handle the eCommerce and reverse logistics for us so we can focus on our core activities: producing amazing products for our consumers."

New Business Models at VF Corporation

Contact us

You want to learn more about Lizee?

Interested in discussing your brand’s best circular economy model? Contact us immediately!

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